![](https://freight.cargo.site/t/original/i/41c2367cacb5497b3d38ad7b91a3495a0284921f5e00a074221356fdc3dbcca2/UnbelievableWEB_01.png)
Unbelievable -
Non-alcoholic drinks
The founders of Unbelievable approached me with a request to make their brand of non-alcoholic drinks unbelievable, fun, and dreamy. With that, we created a world for the two drinks: Negroni, evoking a warm sunset in the Mediterranean with oriental notes, and a Gin Tonic infused with citrus fruit
and pine. Their intention? Freedom in a Can.
and pine. Their intention? Freedom in a Can.
︎ Unbelievable
Creative, Brand Design, Packaging Design, Print Collaterals & Merch: Marta Veludo Studio
Creative, Brand Design, Packaging Design, Print Collaterals & Merch: Marta Veludo Studio
Founders & Brand Strategy: Gianluca Bitelli & Pier Paolo Bianco
Design Assistance: Joana Tavares
![](https://freight.cargo.site/t/original/i/7e14346f6f8f417404f5a669c869c09cd5e765e60acb07c26dbd5c60fc18f7f5/BLUE-CAN_-V3.png)
For Gin Tonic
![](https://freight.cargo.site/t/original/i/674ee470b6980c89ae2b234f7fe27c0479cc39c9ee9b5d56d85fceb103355187/PINK-CANV3.png)
![](https://freight.cargo.site/t/original/i/af7b9f35babbf5d46294f02530bd0d31b5a500d749bab74dfaa677e9c2af6873/UnbelievableLabels01-07-07.png)
![](https://freight.cargo.site/t/original/i/055975a4a2421ff81fb66d49e55f743d9a2359ff900c680818866c5127fc4ec5/UnbelievableLabels01-07-08.png)
![](https://freight.cargo.site/t/original/i/4532c39f0965ac60915e5c470c6cf9ea1e38ccda9a4ccbd053b3d1e4ccdd0173/BOXMockupLOW.png)
![](https://freight.cargo.site/t/original/i/6ae6334af2f331fc77f1e8311dc52b4927bcaddb5ea8b17a01539e2f2f6639fb/U-02-3D-13LOW.png)
![](https://freight.cargo.site/t/original/i/379c7a9127c9f48f0a9ceacd5cea51445c6b95859d47b7a3d4bb29a5b7b2bbb0/UnbelievableWEB-02.png)
And because you love so much Unbelievable, a stack of collectible stickers
![](https://freight.cargo.site/t/original/i/381ec1eb8d0fdec9465b6a01312b33598afb57d60bbaa1282d4bfa92df5f8042/Bendito_Mockup-N-Free-T_ShirtLOW.png)
And Merch
![](https://freight.cargo.site/t/original/i/57f7e0af6179eab5032175fa10c9eb1b6e6064b69236e88366dec20ed3e19c07/UnbelievableWEB-05.png)
![](https://freight.cargo.site/t/original/i/4f07c50b277b4e10dc5f521d7843d77262960fffc22a18fab8ef4ba5981ca272/Screenshot-2024-05-21-at-14.51.54.png)
![](https://freight.cargo.site/t/original/i/b47f8cf046a9fe8e94a4f597d906e20bb23493cc980800f925f3242d31df1f8d/Unbelievable.png)
![](https://freight.cargo.site/t/original/i/b8615db72c538d60fcebe4664bb4326a6f0468f615d60dede765266a4ecc2179/UnbelievableWEB-04.png)