Bloom Beer

Bloom is a self initiated project that started brewing in 2020, in the middle of the lockdown. As designers, we were wondering how our creative process of exploration, trial and error could apply to a different field - and thus picked up beer brewing as total novices.
Embarking more creative friends along the way, each added their own flavor to the mix. The result is BLOOM, an experimental IPA collection brewed with flowers and love. We brewed 4 different flavours with Lavender, Hibiscus, Orange Blossom and Jasmine.
Bonus : we had something to share with friend and an excuse to celebrate once social gathering was possible again.
︎ Bloom Beer

Creative, Brand Design & Packaging Design: Marta Veludo Studio & Clémence Gouy
Design Assistance: Léane Beaquis, Agathe Challeton and Joana Tavares
Marta Veludo Studio & Clémence Gouy
Typeface: Vj Type

Risographed Label
Awesome textures coming alive 

Coasters Design
We developed 4 flavours - Jasmine Midnight, Hibiscus Bloom, Lavander Dusk, Orange Blossom Dawn


Risographic Prints

Bloom Beer - Lavender Dusk 

Poster Design + Brewing Process
+ Tasting Focus Group + Social Media Content + Everpress Campign 

Thursday Oct 12 2023
☻ marta veludo studio — 2024